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The Elastic Email Add-on for The Newsletter Plugin (TNP) is a premium extension designed to route your WordPress newsletters through Elastic Email’s infrastructure. This setup combines the plugin’s powerful list management with Elastic Email’s high deliverability and low-cost API.

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  • Product Version: 1.2.9
  • Last Updated: 2026-02-16
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Technical Specifications

Feature Details
Connection Method Elastic Email REST API (optimized for speed and reliability).
Authentication Requires an Elastic Email API Key with specific permissions (Sending, Web Notifications, Activity).
WordPress Version Compatible with the latest WordPress releases (requires TNP core plugin).
PHP Version PHP 7.0 or higher recommended.
Security Supports SPF, DKIM, and DMARC authentication via Elastic Email dashboard.
Bounce Handling Automated; bounces are retrieved via API and synced to your WordPress list.

Key Features

  • High-Speed Delivery: Bypasses your web host’s limited wp_mail() function, allowing you to send thousands of emails without server strain.

  • Automatic Unsubscribe Sync: The add-on automatically handles the mandatory Elastic Email unsubscribe tag, ensuring that if a user unsubscribes via the mailer, they are also marked as “unsubscribed” in your WordPress database.

  • Real-Time Analytics: Tracks opens, clicks, and bounces directly within your WordPress dashboard (when used with the TNP Reports add-on).

  • Subaccount Support: If you manage multiple clients or sites, the add-on supports Elastic Email subaccounts.

  • Plain-Text Fallback: Offers an option to let Elastic Email auto-generate a plain-text version of your HTML newsletter to improve inbox placement.

Requirements for Setup

  • The Newsletter Plugin (Core): Must be installed and active on your WordPress site.

  • Elastic Email Account: You need a verified account. (Note: Elastic Email typically requires domain verification via DNS records before sending is allowed).

  • API Key Permissions: When creating your key in the Elastic Email console, ensure you grant permissions for:

    • Sending (HTTP API)

    • Account/Channels (to see stats)

    • Suppressions (for bounce/unsubscribe management)

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