The plugin you are referring to is commonly known as Newsletter (by Stefano Lissa & The Newsletter Team), and “Bounce” is its specific extension designed to manage email deliverability.
This is EXACTLY the same product as distributed by the developer. Sales Page
The primary goal of this addon is to keep your mailing list “clean” by identifying and removing email addresses that result in delivery errors (bounces), which protects your sender reputation.
| Feature | Specification / Detail |
| Detection Method | Uses POP3 protocol to connect to a dedicated mailbox and retrieve error messages. |
| Automation | Checks the mailbox every hour (default) and processes up to 1,000 messages per run. |
| Bounce Types | Detects Hard Bounces (permanent errors like “mailbox does not exist”) and Soft Bounces (temporary errors like “mailbox full”). |
| Action Taken | Automatically marks the subscriber as “Bounced” so they are excluded from future mailings. |
| Manual Control | Includes a “Dry Run” test mode to see which emails would be marked without actually deleting them. |
| Compatibility | Works with standard PHP mail, SMTP plugins, and professional delivery services (Amazon SES, Mailgun, etc.). |
The Bounce addon requires the main Newsletter plugin to function. Here are the general specifications of the system:
Unlimited Subscribers: No artificial limits on the size of your database.
Subscription Forms: Includes customizable widgets, shortcodes, and popup forms.
GDPR Ready: Built-in privacy checkboxes and double opt-in features.
Segmentation: Organizes users into lists based on demographics or behavior.
Drag-and-Drop Composer: A visual builder to create responsive newsletters without coding.
Delivery Control: Fine-tune the speed (e.g., 12 to 100+ emails per hour) to avoid getting flagged by your hosting provider.
Tracking: Detailed statistics on open rates and click-through rates (CTR).
Autoresponders: Create automated “welcome” sequences or follow-up series.
WooCommerce Integration: Send newsletters based on customer purchase history.
Geolocation: Target subscribers based on their physical location.
To use the Bounce features effectively, you must set up a dedicated email address (e.g., [email protected]). This address should only receive “Delivery Status Notifications” (DSNs). If you use your personal inbox, the plugin may accidentally delete your regular emails while looking for bounces.
