The MemberPress ActiveCampaign – Tags Version is a specialized integration add-on for WordPress that allows you to automate your email marketing based on user membership status using ActiveCampaign’s tagging system.
This is EXACTLY the same product as distributed by the developer. Sales Page
| Feature | Details |
| Developer | Caseproof, LLC (MemberPress Team) |
| Integration Type | Tag-based (Dynamic Automation) |
| Subscription Plan | Requires Growth or Scale plans (not available on Basic/Launch) |
| Compatibility | WordPress 6.0+ and ActiveCampaign (Lite, Plus, Pro, or Enterprise) |
| Automation | Automatic addition/removal of tags based on membership status |
Global Tagging: Automatically apply a universal tag (e.g., member) to every user who signs up on your site, regardless of which membership they choose.
Per-Membership Tagging: Assign specific tags for individual membership levels. For example, a user who buys “Gold Membership” gets the gold-member tag.
Dynamic Synchronization: This is the “killer feature”—the plugin automatically removes a membership tag if a user’s subscription expires or is canceled. This allows you to trigger ActiveCampaign automations specifically for “win-back” campaigns.
Double Opt-In Support: You can choose to require email confirmation (via ActiveCampaign forms) before a user is officially tagged and added to your workflow.
To link the two platforms, you will need:
API URL & Key: Found in your ActiveCampaign account under Settings > Developer.
Account ID: Usually your ActiveCampaign sub-domain (e.g., yourcompany.activehosted.com).
Active List: Even though it uses tags, you must designate a primary list where all MemberPress contacts will reside.
Lists Version: Best for simple setups where you just want to send a newsletter to everyone.
Tags Version (Recommended): Best for advanced marketing. It allows you to trigger specific email sequences (like “Welcome to Silver Level”) and clean up your data automatically when someone stops paying.
