Easy Social Share Buttons for WordPress (ESSB) is widely regarded as the most feature-rich social sharing plugin in the WordPress ecosystem. While many plugins focus on doing one thing (like just adding buttons), ESSB is an all-in-one social media marketing suite.
This is EXACTLY the same product as distributed by the developer. Sales Page
ESSB goes far beyond simple icons. Its “everything-but-the-kitchen-sink” approach includes:
Massive Network Support: Supports 50+ social networks, including niche platforms and messaging apps like WhatsApp, Telegram, and Viber.
Flexible Display Locations: You can place buttons in over 30 different positions, such as:
Floating sidebars (left/right).
Above/below content or inside the content.
Pop-ups and “Fly-ins” triggered by user behavior (e.g., exit intent or time delay).
On-Media sharing: Social icons that appear when a user hovers over an image.
Visual Customization: Comes with 55+ ready-to-use templates and a “Template Builder” for those who want a bespoke look. It also includes 25+ entrance animations.
Social Analytics & A/B Testing: Includes a built-in analytics dashboard to see which buttons are performing best. You can even run A/B split tests to see if changing the button color or position increases shares.
Beyond Sharing:
Follower Counter: Displays your total social media following to build social proof.
Email Opt-ins: Includes modules to integrate with Mailchimp or custom subscription forms.
Live Chat: Support for Facebook Messenger and Skype live chat directly through the plugin.
Despite the heavy feature set, the developers have prioritized speed to ensure it doesn’t tank your Core Web Vitals:
Resource Management: It includes options for asynchronous loading (JS loads without blocking the page) and script minification.
Mobile-First Design: You can set entirely different button configurations for mobile vs. desktop to ensure a seamless experience.
AMP Support: Fully compatible with official Google AMP plugins.
Viral Content Sites: If your traffic depends on social shares, the A/B testing and analytics are invaluable.
Agencies & Power Users: Ideal for those who want one plugin that can be molded to fit any client’s brand.
Not for: Users who just want “simple buttons” and don’t care about tracking or advanced triggers. For that, a lightweight plugin like Novashare or Shared Counts might be better.
