Thrive Leads is a conversion-focused lead generation plugin for WordPress, developed by Thrive Themes (part of the StellarWP family). It is designed to replace multiple individual list-building tools by offering a “Swiss Army Knife” approach to opt-in forms.
This is EXACTLY the same product as distributed by the developer. Sales Page
Thrive Leads includes nearly every type of opt-in form used in modern digital marketing:
ThriveBox (Popups): On-screen overlays that appear based on specific triggers.
Sticky Ribbons: Bars that stay at the top or bottom of the screen as users scroll.
In-Content Forms: Automatically inserted between paragraphs of your blog posts.
Slide-ins: Forms that “slide” into view from the corner of the screen.
2-Step Opt-in Links: Triggers a popup only when a user clicks a specific link or button.
Screen Filler Overlays: High-conversion “Welcome Mats” that cover the entire screen.
Content Lockers: Blurs or hides content until the user enters their email.
Post Footers: Automatically added to the end of every post.
Scroll Mats: A full-screen form that slides down from the top, pushing content down.
Multiple Choice Forms: Multi-step forms (Yes/No or branching logic) to segment users.
The plugin’s “brain” allows you to control exactly who sees what and when:
Display Logic: Show forms based on Category, Tag, Post Type, or specific Page IDs.
Exit-Intent: Triggers a form when a user’s mouse moves toward the browser’s “close” button.
Scroll Trigger: Appears after the user has scrolled a certain percentage of the page.
Time Trigger: Displays after a set number of seconds.
SmartLinks: A unique feature that allows you to hide opt-in forms for users who are already on your email list, showing them a different offer (or nothing) instead.
Editor: Features a “What You See Is What You Get” (WYSIWYG) drag-and-drop visual editor (based on the Thrive Architect engine).
Mobile Responsiveness: All forms are mobile-responsive by default; you can also toggle specific elements to be “Mobile Only” or “Desktop Only.”
A/B Testing Engine: Built-in engine to test different form types (e.g., Popup vs. Ribbon), different designs, or different triggers. It includes an “Automatic Winner” feature that disables the losing version once statistical significance is reached.
Asset Delivery: Built-in system to automatically send download links (PDFs, eBooks) to new subscribers without needing to set up complex automation in your ESP.
Thrive Leads integrates via API with over 30+ major services, including:
Email Marketing: Mailchimp, AWeber, ActiveCampaign, GetResponse, ConvertKit, Drip, MailerLite.
Webinars: GoToWebinar, WebinarJam.
CRMs: HubSpot, Infusionsoft (Keap), Zoho.
Infrastructure: Amazon SES, SendGrid, Mailgun, Zapier.
